Burcum is a specialized intellectual property lawyer representing local and international clients in anti-counterfeiting matters and complex trademarks, unfair competition, copyright, and design disputes. She joined DERIS in 2018 and became a Partner in 2024. As the head of the Brand Enforcement Team, she advises leading global companies across various industries, including electronics, consumer care products, chemicals, entertainment, cosmetics & fragrances, automotive, food & beverage, and luxury goods.
Burcum manages anti-counterfeiting programs both online and onsite, overseeing takedown projects on marketplaces and social media, as well as coordinating raid operations. She conducts investigations, identifies key locations for infringing goods, and collaborates with private investigation firms. She has significant experience in anti-counterfeiting measures, including providing training sessions for Turkish Customs on IP rights protection.
Burcum also has expertise in anti-piracy strategies and combating cybercrime and is active in disputes under the Uniform Domain Name Dispute Resolution Policy (UDRP).